'Tis the season for holiday sales.

Influencer marketing will be the fuel to the yule log fire this year, and we want to help you create a spark.

Download the 2021 Fohr the Holidays report for actionable strategies, expert tips, and thought-provoking survey responses. It's our gift to you.

Fohr changed the game of influencer marketing in 2013 and has been trying to disrupt and make it better ever since. We combine technology and analytics to create tools for brands and influencers. We also run best-in-class campaigns for some of the biggest brands in the world.

© Fohr Inc 2013–2021  |  Proudly made in New York City



Influencer-Related Holiday Spend Forecasted to Double YOY

Explore shifts, projections, and impacts.


Holiday Shopping Predictions: TikTok vs. Instagram vs. Blogs

TikTok is a shiny new toy, but here's why you should balance with other tried-and-true tactics.


Supply and Demand of the Creator Economy

How and why to start your holiday influencer marketing strategy now.


Fohr Holiday Tips & Plays

Advice straight from the Fohr experts.

Alright, we'll start unwrapping:

  • The 2021 season is forecasting a 100% increase from 2019 in requests for holiday influencer campaigns

  • 76% of consumers said they’ll be doing their holiday shopping online

  • 71% of consumers said they’ll be searching for gift ideas on Instagram, the top response

We surveyed consumers, influencers with 10K-100K followings and 100K+, bloggers, and Gen Z. We also got some fascinating quotes and insights from top-performing influencers and mapped out strategies straight from our Fohr team of experts.

If you have any questions or want to talk through the strategies, don’t hesitate to reach out to our team at